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The specific target group of pharma related surveys are medical doctors, pharmacists and hospitals’ medical staff. Surveys are usually conducted on the phone (CATI) for two reasons: The method is cost-effective and, more important, time-effective what increases the willingness of the respondents to cooperate.
IMAS International
Institut für Markt- Sozialanalysen Ges.m.b.H
Gruberstraße 2-6
A - 4020 Linz
DDr. Paul Eiselsberg
Tel.: +43 / 732 / 77 22 55 - 225
Fax: +43 / 732 / 77 22 55 - 5
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