Legal opinions

Statistically representative survey methods are applied to establish the facts of a case that might be of substantial importance for a judgment. Potential areas of application are: Protection of industrial property rights, trademark protection (measurement of “secondary meaning and distinctiveness” of brand names, brands etc.), potential misleading product identification, danger of confusion and exploitation of reputation and other legal areas such as right of control, press law and drafting of general clauses. In law suits concerning the above mentioned legal areas you have the right to bring forward findings of demoscopic studies.