More than three fifths of the population have already noticed the so-called “Heads Down Society”, i.e. people that are focused on their mobile phones, smartphones etc. and thus are hardly aware of their social surrounding. Regarding the current Pokémon Go-hype this impression might further increase. More than every second Austrian assumes that this phenomenon will further intensify in the future.

 

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The decision between stability and change shows a bipolar picture in the Austrian population: Nearly two equal groups - two fifths each - either declare to prefer a recurring daily routine or to favor totally different and varied days.

 

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Every fifth Austrian has at least one tattoo, especially younger and higher educated people set an example with this form of body art. Within the generation aged below 35 years, already two fifths are tattooed.

 

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Nearly nine out of ten Austrians consider the maintenance of traditions to be at least somehow important. The majority is also convinced that those rituals are relevant in schools and nurseries or for the integration of immigrants.

 

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